How to choose the right products at Singles Day in China?
Double 11, November 11 every year, is Singles Day, the Double 11 Shopping Carnival. Singles Day originates from the four Arabic numerals "1" in the form of four smooth sticks on this date. Singles Day was born on campus and spread through the Internet and other media, gradually forming a culture of Singles Day. Nowadays, more and more people are getting married on Singles Day, which means getting rid of singles.
Double 11 Shopping Carnival , Originating from the online promotion activities held by Taobao Mall (Tmall) on November 11, 2009, the number of merchants and promotion efforts involved at that time were limited, but the turnover far exceeded the expected effect, so November 11 became a fixed date for Tmall to hold large-scale promotion activities. The "Double 11" has become an annual event in China's e-commerce industry and gradually affected the international e-commerce industry.
What should I pay attention to when attending the Double 11 Shopping Carnival?
- The price
The price advantage of the Double 11? In order to create a 50% discount on goods, some businesses will adjust the price of goods. They will increase the price first and then discount. It looks like a variety of discounts, but the actual price is the same as usual, and may even be the most expensive all year round. Therefore, the price advantage is only one aspect to consider when shopping on the Double 11.
- The deadline for time limit.
For cosmetics, health food, grain and oil condiments, leisure food and other commodities that are used within the specified time limit, we should put an end to impulsive consumption, and try to store less or no goods, so as to prevent many goods from being expired before they are unpacked, which not only causes losses to our own property, but also wastes limited social resources. Therefore, before purchasing, clear up the "inventory" at home and replenish as needed.
- The shipping and return policies
When shopping, we should know the shipping and return policies of the merchants in advance, keep the chat records, order information, payment information, promotional screenshots and other relevant shopping vouchers, and ask the merchants for invoices or receipts. At the same time, consumers should also carefully read the return and replacement policy to find out whether the purchased products are eligible for a seven-day return without reason and who will bear the return freight. After receiving the goods, they should try to inspect them on the spot and sign for them after confirming that they are correct. In cases of consumption disputes, it is necessary to timely contact the merchants or e-commerce platforms for negotiation. If the negotiation fails, it can complain to the local consumer association or the market supervision department.
Global Mandarin shopping tips at Double 11 Day
Consume on demand, buy on demand, and do not blindly follow the trend.